WORLD FOOD UKRAINE

Research analysts have found that Ukraine's food sector is developing very quickly. Signals include:

• a sharp increase in the number of supermarkets and hypermarkets
• a consumer shift towards higher quality and healthier products
• a consumer shift towards a more diverse range of food and drinks
• in urban areas, growing demand for convenience foods

These are positive developments for the food industry as new, quality foods have both the demand and infrastructure to support them.

Well organised trade exhibitions are always effective means of promotion and communication and they are even more important in dynamic markets. World Food Ukraine is the country's premier food industry event and provides the right environment for suppliers to meet and do business with many influential professionals in Ukraine's food and drink sector.

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